Event Recap:  On Thursday, January 15, 2009 at the Hyatt Grand Champions Resort, Villas and Spa, electronic marketing expert, Marty M. Fahncke, shared cutting edge, effective ways to market and promote  business, products and services on the internet without the need for a website.  He demonstrated that “testimonials” are important for business owners and that newsletters are “out” and “blogging” is “in.”  

Marty strongly suggested that all business owners learn to “Podcast” because the human voice allows clients to feel the passion for a business.  This is easily accomplished by purchasing a $49 Olympus Reader from Sam’s Club, download to the computer and store on iTunes.  Another strategy is to learn to navigate and put your business on YouTube.  YouTube is free, and Marty suggested buying a Flip Video Camera for a $149 to easily download to YouTube. 

Marty also recommended www.HelpAReporter.com.  This website looks for experts, and he stated that “ . . . everyone is an expert in something.” Marty suggested checking this site at least three times a day.  He learned of the crash of the US Airway jet within seconds of it crashing into the Hudson River.  This site immediately sends out an alert for any experts relating to an event.

Another important avenue for marketing a business is “Linked In.”  He stated that this is “guerilla marketing”.  “Linked In” provides a forum to build a network of trusted professionals, makes available links to corporate websites, allows a place to blog and offers a question and answer section.  Next, he stated that joining Face Book is a must.  It’s also free and advertising is only five dollars.  Marty suggested completing both the personal and business sections of Face Book.  Lastly, the fastest growing technology is Twitter because it is Mobile!  This is the future, and Marty declares it is life changing, addictive and powerful.  Marty also suggested that if you are just starting out, only try one or two of these powerful technology sites! 

For more information:
Email:  Marty@FawnKey.com
Corporate website: http://www.FawnKey.com
Blog:  http://www.MartyFahncke.com
Connect on Linkedin:  http://www.linkedin.com/in/martyfahncke
Follow me on Twitter:  http://twitter.com//fawnkey

To view the our photo album for this event, please click here.